Advert consent
Do I need consent for advertisements?
You will need planning permission for the display of certain advertisements in the interest of amenity and/or public safety. You can contact us to find out whether an advertisement requires planning permission.
Outdoor advertisements are controlled under regulations which try to ensure that the impact is not detrimental to the surrounding area.
What sort of adverts need consent?
The type of adverts include posters, advertisement hoardings, fascia and projection signs on shops, flags, pole signs and estate agents boards.
Which adverts don't need consent?
There are 14 classes of advertisement which do not require permission. Normally these include short term signs, signs which are an integral part of the building, signs on petrol pumps, road and railway signs.
Advertisement consent is required if your sign falls within the 14 classes above. These include:
- Most hoardings
- Both freestanding advertisements/hoardings and on walls
- Most illuminated signs
- Fascia and projecting signs which are more than 4.6m above ground level
- Advertisements on gable-ends
You will need consent in areas of historical, architectural or cultural importance.
What else should I know?
Any outdoor advertisement must be kept clean, tidy and in a safe condition. You should have permission of the owner and other users of the land. The sign should not obscure or attract attention from any official or safety signage.
How do I make an application?
Your application should be made on Advertisement Consent forms which can be downloaded or are available from us at our office in Pullar House, Perth.
What will we assess?
In order for us to assess fully the likely impact of the advertisement, you need to provide accurate, detailed information. We are obliged by law to take account of the public?s comments received on the application. Therefore it is essential that the details of the proposed works are explained clearly and in adequate depth.
Remember that those looking at the proposals will not be as familiar with the site as you are and may not be able to inspect the site. We cannot accept applications unless they conform to a sufficient standard to permit meaningful consultation with all parties and thus result in an informed decision.
How long will it take to consider applications?
We would normally make a decision within eight weeks of us receiving them. However we cannot accept an incomplete application. If you do not give us all the information it will delay its determination, or result in the application being regarded as invalid and returned to you.
What will happen before a decision is made?
It is vetted to ensure it is fully and properly completed.
An advertisement is placed in the local newspaper, and site notices posted in appropriate places.
We may consult with other bodies and amenity groups, both national, including Historic Scotland, and local, such as the local Civic Trust; other sections of the Council; people affected by the application.
We will visit the site and a planning officer will contact you if more information or amendments are thought to be necessary.
When we consider the application we will take account of relevant Council policies and any past history or decisions on the site for similar applications.
Finally, the application will either go to the Development Control Committee or be considered by the Head of Planning under delegated powers.
Shortly after the Committee or Head of Planning's decision you will receive a decision notice.
